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Gifts for new parents · Mix colors and sizes · Comes off at checkout
Any 1 swaddle
15% off Small & Medium
A gift that fits now. Free US shipping through Dec 1.
Shop giftsDiscounts don’t combine. Checkout gives your cart the lowest total. Newborns are 30% off on their own.
“Zip up and magnets make it so quiet and simple to use and adjust.”Kianna O.
Everything it does
One swaddle, morning to night.
Sleep, feeds, play and the 3 a.m. change. Same swaddle, no unwrapping.
How it works
Three steps. No wrapping.
Anyone can do it. No folding tricks to learn. Dad, grandma or a sitter lays baby in, zips and clicks, the same way every time.
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Step 1
Lay baby in
Lay your baby on their back on the open swaddle, then zip up from the bottom.
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Step 2
Fold over, click
When it’s time to sleep, fold each mitten over and the magnets click shut, quietly. Hands up, in between or down. Strong magnetic closures help prevent breakouts.
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Step 3
Snug, and still smiling
Snug at the arms, room at the hips for little legs. Diaper change later? Unzip from the bottom.
Side by side
Why switch to Swaddle Easy?
How it stacks up against the usual ways to swaddle.
General comparison. Brands vary. Hands in and baby on their back for every sleep. Bouncers and strollers are for awake, supervised time. Not for car seats.




Meet the
Dad behind it
Founder, Nolele · Minnesota
I'm Oge, a dad of three in Minnesota. At night we took turns: she fed, I swaddled. I also burped and did the crib transfer so my wife could get back to sleep. After two months of waking the baby with every wrap, I started sketching a swaddle I could close quietly, in the dark.
More than 20 prototypes later, Swaddle Easy is the one I wish we'd had from night one.
Oge Edward
For new moms, and the partners who help
The hard weeks, made a little easier. Your body is healing. You're feeding every few hours. And somehow you're still the one doing every swaddle. Swaddle Easy is made so the whole family can take a turn.
Questions
Questions parents ask
What is a magnetic swaddle?
A magnetic swaddle is a swaddle sack whose arms close with sealed magnets instead of Velcro, snaps or a folded blanket. On Nolele Swaddle Easy, each mitten folds over your baby's hand and closes on the chest with a quiet click. It's a swaddle sack for babies 0 to 3 months, not magnetic baby clothing.
My baby hates being swaddled. Will this be different?
Often, yes. Most babies fight having their arms pinned straight down, or a blanket that comes loose. With Swaddle Easy you choose hands up by the face, in between or down, each hand on its own. The legs stay free to bend at the hips. And the mittens fold back while your baby is awake, so it’s only fully swaddled for sleep. Every baby is different, so if yours still isn’t happy, that’s okay. Swaddling is a choice, not a rule.
Are the magnets safe?

Each magnet sits in a small cup that's magnetic only on top, the side that faces away from your baby. The cup is sealed in PVC and sewn into the middle of three fabric layers, so it never touches your baby's skin. Swaddle Easy is third-party tested to CPSIA requirements.
Check the seams and pouches before each use. Stop using it if a seam is torn or a pouch is damaged. If your baby has a pacemaker or other implanted heart device, don't use Swaddle Easy unless their heart doctor says it's okay. If you think your child swallowed a magnet, get medical help right away.
What age and size is it for?
Babies 0 to 3 months. Newborn fits 5 to 8 lb, Small 9 to 12 lb, and Medium 13 lb and up. Stop swaddling at 3 months or at the first signs of rolling, whichever comes first.
How do shipping and returns work?
Orders ship from Minnesota within 1 to 3 business days. Every US order ships free through December 1, 2026; after that, free shipping on larger orders. You can return unworn, unwashed items in their original packaging within 30 days. The return label cost is taken out of your refund.
Safe sleep, every night
The rules we follow, every night.
Swaddle Easy is a wearable swaddle for babies 0 to 3 months. It is third-party tested to CPSIA requirements and designed in alignment with AAP safe sleep guidelines.
- Always on their back on a firm, flat surface for sleep.
- An empty crib or bassinet. No loose blankets, pillows or bumpers.
- Hands in for every sleep. Hands out only while your baby is awake and watched.
- Stop swaddling at 3 months or at the first signs of rolling, whichever comes first.
- Strollers, bouncers and swings are for supervised, awake time. If your baby falls asleep, move them to a flat crib or bassinet.
- Watch for overheating. Just a diaper underneath, and check the back of the neck.
- Check before each use. Stop using it if a seam is torn or a magnet pouch is damaged.
Nolele means "no worries"
Give mama the rest she needs.
Swaddle Easy. For babies 0 to 3 months.
Shop Swaddle Easy